Infiniti Mall has become the ideal destination for all aspects of unforgettable experiences under one roof – shopping, food, entertainment, and now, live music festivals for the crowd that always wants more.
For years, Infiniti Mall has not only been known for its shopping experiences, but as a place where Fashion meets Food, Kids meet Fun, and now, Music meets Magic. It is not just a location for families to create their weekend plans, or friends to catch up, or solo travelers to discover the next cultural experience. Infiniti Mall represents something for everyone; with a full spectrum of stores, complete food court options, or in-house entertainment, it has become one of the most visited lifestyle locations across the city.
But what really makes Infiniti Mall stand out is its desire to create experiential entertainment. It is not just about shopping or dining anymore, it is about the champions of experience, the memories we keep long after that moment has passed. That is how we see the need for live music festivals.
A New Beat: Music Festivals That Took Center Stage
Over the last year, Infiniti Mall has transformed itself into a cultural epicenter, hosting a range of live performances that have grabbed the crowd’s attention. Several concerts featuring some of the most revered musicians in India have established Infiniti Mall as a place of collective musical and cultural feeling.
The past events were extraordinary and glorious as the artist behind Bollywood classics like Jashn-e-Bahaara, Kun Faya Kun, and Srivalli – Javed Ali – arrived at Infiniti Mall, where the artist’s fans of soulful music enjoyed the music night. The atmosphere in the venue was lively and many attendees found themselves mesmerized by the songs being sung, singing along, swaying, and lighting up the stage with their phone flashlight to take it all in.
Similarly Harshdeep Kaur, India’s Sufi Ki Sultana, lit up the musical night with her powerhouse voice. The crowd was mesmerized by her songs like Dilbaro, Heer, and Nachde Ne Saare. You could feel Harshdeep’s energy, her voice echoed and crowds of all ages pumped up the music and celebrated together.
These are not ordinary events; they bring everyone together as a community, strangers shared the power of music and lyrics together, families were left singing as one, and the joy and magic
The scene of a kid’s first experience with live music was such a sweet sight. These vibes were blissful and the event created a pulsating crowd.
Why Do We Need These Concerts ?
In a society driven by screens, and streamed content, concerts provide something personal and emotional – a real connection between artist and audience. Infiniti Mall is changing the landscape of shopping centres by including concerts and live events into the mall atmosphere. These experiences provide a reason for people to gather, enjoy, celebrate, and be a part of something bigger.
In addition, live concerts provide a place for cultural expression, support for our local talent (many of the events having opening acts from regional musicians), and help transform the identity of the mall from a transactional space to a transformational space. Concerts provide an escape from the monotony of daily life, and they provide an outlet for stress for city living individuals, offering a colourful and safe atmosphere to experience a concert!
The Audience Response: Continuing Buzz
Even months later, there are still people discussing the concerts on social media, posting photos, and sharing snippets of songs, eagerly anticipating the announcement of the next concert. A number of shoppers inquired at the mall about the next concert, asking the mall staff questions like, “When’s the next concert?” or, “Will Javed Ali or Harshdeep be back?” Audiences built anticipation for another concert, cementing a strong sense of loyalty that brought praying visitors back to the mall.
The response has been extremely positive. Day after day, there are reviews and comments praising the artists, the stage and lighting, the sound and overall acoustics, and crowd management. Many commenters mentioned they had the authentic music festival experience that the mall offered in a safe, family-friendly environment that had accessibility to food, a comfortable sit down place, and parking.
So, what’s next?
With past music festivals proving successful, Infiniti Mall has set the stage for more cultural and entertainment-led events on the horizon. From musical nights and festivals performances, to influencer meets and children’s talent shows, the mall is creating an exciting calendar moving forwards.
If you’re a certified Bollywood music nerd, love Sufi music, or are just someone who enjoys a good time with good people, the live music events at Infiniti Mall promise to be an unforgettable experience. Watch out for their social channels and websites, as you surely do not want to miss the next big act the mall has to offer.
Indulgence at Infiniti Mall is more than just a shopping stop, it’s a place where you create beautiful memories. The mall has created a new culture of enjoyment by effectively merging retail, recreation and rhythm; by making music the lifeblood of the community. So, next time you are visiting the mall, don’t forget to check out the upcoming music festival. You may even find yourself singing along to some of your favorite tunes in the middle of your favorite shopping trip!
